AI / Artificial Intelligence
Technology designed to do things we normally associate with human intelligence, such as understanding language, recognising patterns, creating content or making predictions.
Resources · Guide
The jargon-free guide to the AI words, phrases and internet language everyone suddenly seems to be using.
AI can feel more complicated than it is because the language has moved incredibly quickly. You do not need to know all of this before you start using it, but understanding the words people keep throwing around makes everything feel much less intimidating.
The most important thing is still the same: be curious. We're all learning this.
130 terms
Technology designed to do things we normally associate with human intelligence, such as understanding language, recognising patterns, creating content or making predictions.
AI that creates something new, including text, images, video, audio, music or code.
The actual AI system doing the work. Different models have different strengths, speeds and abilities.
A type of AI model trained on huge amounts of language so it can understand and generate text.
AI that can work with more than one kind of input or output, such as text, images, audio and video.
A large general-purpose AI model that can be adapted or used for lots of different tasks.
The information used to teach an AI model patterns.
The moment when an AI model actually uses what it has learned to generate an answer or prediction.
Internal values inside a model that help determine how it responds. You will often hear people talk about models having billions of parameters.
A test used to compare how well different AI models perform on certain tasks.
An AI model whose code or weights are made available for others to use, inspect or adapt, depending on the licence.
A model controlled by a company where the underlying system is not fully open to the public.
A smaller AI model designed to use fewer resources and often run faster or more cheaply.
A model designed to spend more effort working through complex problems before answering.
A term often used for the most advanced AI models currently available.
The instruction or question you give an AI.
A fancy term for learning how to ask AI for what you want more clearly and effectively.
A hidden or higher-level instruction that helps define how an AI assistant should behave.
The information an AI has available when answering you.
The amount of information an AI model can consider at once.
A small chunk of text used by AI systems. Tokens are often used to measure how much information a model can process.
A feature that allows an AI system to remember certain information about you or previous conversations over time.
A technical setting that can affect how predictable or creative an AI response is.
Asking AI to do something without giving it an example first.
Giving AI a few examples so it better understands the kind of answer you want.
A term used to describe step-by-step reasoning inside an AI system. You may hear this discussed in relation to more advanced reasoning models.
When someone tries to manipulate an AI system by giving it instructions designed to override its original rules.
An attempt to get an AI system to ignore its safety or behaviour restrictions.
Standing preferences you give an AI once so it applies them to every chat, such as your tone, role or what to avoid.
A character or role you ask the AI to take on so its answers fit a particular point of view.
The shape you want the answer in, such as a table, bullet points, an email or a short summary.
Improving a result through a few rounds of feedback rather than expecting perfection first time.
Asking the AI to have another go at the same request, which usually gives a different answer.
An AI system that can carry out tasks rather than simply answer a question.
An AI assistant given a role, instructions, tools or access to information so it can complete work.
AI that can take multiple steps towards a goal with less hand-holding.
A setup where several AI agents work together, often with different roles.
An agent designed to operate with very little human input once it has been given a goal.
A process where a person still reviews, approves or guides what the AI is doing.
A process that runs automatically when something happens.
The sequence of steps used to complete a task.
A workflow where AI handles one or more of the steps.
The process of coordinating multiple tools, agents or systems so they work together.
The event that starts an automation or workflow.
When an AI system can access another tool, service or function to complete a task.
A technical method that lets an AI model trigger specific tools or actions.
A connection between two apps so they can share information or work together.
An automatic message one app sends to another the moment something happens.
Tools such as Zapier, Make or n8n that connect apps and run workflows without code.
An assistant mostly answers and helps when you ask. An agent can go off and complete a task, taking actions along the way.
Building software by describing what you want in normal language and letting AI generate much of the code. You focus more on what you want the product to do than on writing every line yourself.
Building websites, apps or systems without traditional programming.
Building using visual tools and pre-built components, sometimes with a small amount of code.
An AI tool that helps write, explain, debug or improve code.
A general term for AI that works alongside you while you complete a task. Some companies also use Copilot as a product name.
A product built around an existing AI model or API, usually adding its own interface, workflow or features.
A way for different pieces of software to communicate with each other.
A standard designed to let AI assistants connect to other tools, apps and data in a consistent way, a bit like a universal plug.
Describing an app in words and having an AI builder create a working version of it.
An AI app builder where you describe what you want in plain language and it builds a real website or app you can keep improving.
The part of a website or app you see and click on.
The behind-the-scenes part that stores data, handles logins and makes things actually work.
An organised place where an app keeps its information, like a very well-behaved spreadsheet.
Putting your app live on the internet so other people can use it.
The service that keeps your website or app running online, day and night.
Your web address, such as lucystudio.dev.
Something in the software that is not working the way it should.
A popular place where code is stored, tracked and shared, so changes can be saved and undone.
Software you use online, usually on a subscription, rather than installing it yourself.
Software whose code is publicly available for anyone to use, study or improve.
The powerful computer chips used to train and run AI models. They are expensive and in high demand.
The raw computing power needed to train or run AI. More compute usually means more cost.
The type of AI design behind most modern language models. It is the T in GPT.
The learned numbers inside a model that hold what it has picked up during training.
A model whose weights are released publicly so others can run or adapt it, even if other parts stay private.
Giving an existing model extra training on specific examples so it gets better at a particular job.
Training a smaller model to copy a bigger one, so it is cheaper and faster while keeping much of the skill.
Letting an AI look things up in your own documents before it answers, so replies are based on your information.
A way of turning words, images or documents into numbers so an AI can find things with similar meanings.
A database built to store embeddings and quickly find the most similar items.
A type of AI used to create images and video by gradually turning random noise into a picture.
How long you wait for a response. Low latency means quick.
Low-effort, mass-produced AI content that clogs up feeds and search results.
Now used jokingly for anyone confidently making something up, not just AI.
Short for 'it gives the vibe of'. Used to describe the feeling something has.
In serious trouble, or completely exhausted. Can also mean something is over.
Short for delusional, often said affectionately about big dreams or wishful thinking.
Charm or charisma, especially the persuasive kind.
A friendly nudge to log off and spend time in the real world.
Endlessly scrolling through bad news or negative content even though it makes you feel worse.
The system a platform uses to decide what you see in your feed.
When something spreads very quickly and widely online.
From video games, a 'non-player character'. Used to describe someone acting on autopilot.
Acting like you are the star of your own film. Can be a compliment or a gentle tease.
The foggy feeling from consuming too much low-quality online content. Also the content itself.
When a reply to a post gets more likes than the original, usually a sign people disagree with it.
Fear of missing out. Very common with AI right now.
Someone who reads everything online but rarely posts.
When an AI confidently gives an answer that is wrong or completely made up.
When AI reflects unfair patterns or assumptions from the data it learned from.
Realistic fake video, audio or images of real people, created using AI.
Rules and limits built into an AI system to stop it doing harmful or unwanted things.
The work of making sure AI systems behave in line with human goals and values.
Using and building AI in a way that is fair, safe, transparent and accountable.
Tying an AI's answers to real, trusted sources so it is less likely to make things up.
Links or references showing where an AI got its information. Always worth checking.
Hidden markers added to AI-generated content so it can later be identified as AI-made.
The record of where a piece of content came from and how it was made or changed.
Protecting personal information and being careful about what you share with AI tools.
The UK and EU rules about how personal data must be collected, stored and used.
Who owns creative work, and a big open question for AI training and AI-made content.
Deliberately trying to break or trick an AI system to find weaknesses before others do.
European law that sets rules for AI based on how risky its use is.
A hypothetical AI that could match humans across almost any task. Much discussed, not here yet.
A plan for how a business will use AI to meet its goals, rather than trying tools at random.
Clear guidance for a team on which AI tools can be used, how and with what data.
When people use AI tools at work without the company knowing or approving.
Understanding enough about AI to use it well, question it and spot its limits.
How far, and how well, people in an organisation are actually using AI.
Helping people learn new skills, such as using AI confidently in their role.
Whether AI helps people do their jobs better or takes over the work entirely. Most real use is augmentation.
Designing a product, team or process with AI at its heart from the start.
Big-picture change in how an organisation works because of AI.
A small, time-limited trial of an AI tool or idea before rolling it out more widely.
A quick early version built to show an idea can work.
The simplest version of a product that real people can use and give feedback on.
Whether what you get back from AI, in time, money or quality, is worth what you put in.
A version of ChatGPT set up with its own instructions and files for a specific job.
AI tools built for larger organisations, with extra security, admin controls and data protection.
Whether a business's information is organised and clean enough for AI to use well.